Steve Kaufman

White Castle returns and thousands cheer

Want to know what we mean by a retail brand? Consider White Castle: little hamburgers that you eat by the bagful, more...

Shinsegae recreates its menswear floor around a distinct voice, not a collection of brands

In the decade or two that the Shinsegae Department Store has been the fashionable face of South Korea’s booming economy,...

Nothing cuts a retailer deeper than when sales plummet

Look who’s in trouble again. Those two merry pranksters, Abercrombie and Fitch, have gotten everybody riled up.

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Little’s principal combines the sensibilities of Antoni Gaudí with his own American style of problem-solving.

Barcelona, the city of Gaudí, is your hometown. Were you inspired by the great architecture?
I...

Award-winning design firms talk about today’s special challenges

The winning projects in this year’s Association of Retail Environments Store Design Awards represented noteworthy...

Today’s brands do big P-O-P campaigns online

Signs of the Apocalypse department: I was reading this morning about Hasbro toy company’s plans for its My Little Pony...

A variety of materials went into this year's A.R.E. Visual Presentation of the Year awards

Three very different types of elements went into the Visual Presentation of the Year...

How non-retail retail is proliferating

Retail has been coping with all kinds of things lately – the economy, a changing culture, a new generation of consumers...

Steve Jobs is dead – exactly!

Two huge-profile executives have faced the firing squad this spring. One is gone. The other seems to be just holding on...

Toms Shoes donates footwear to impoverished children. Shame on it!

There was a time, I’m sure, when a large company’s charitable activities or public works were hailed as admirable, and...

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