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American Girl Opens Mexican Boutiques

Stores located inside El Palacio de Hierro department stores

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American Girl (Middleton, Wis.) announced in a company press release that it will be bringing its brand to Mexican customers for the first time as it opens two American Girl boutiques inside Mexico’s largest high-end retailer, El Palacio de Hierro.

The boutiques will be inside the retailer’s Interlomas, Mexico, and Perisur, Mexico, locations, and both are expected to open this weekend.

The stores will feature a curated assortment of dolls from the brand’s various collections as well as some of its most popular doll accessories, books (published in Spanish) and girl-sized clothing. Customers can also have their doll’s ears pierced or hair styled at an in-house salon.

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