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Stores will begin opening in October
Build-A-Bear Workshop (St. Louis) plan to open 10 pop-up stores in time for the Christmas season, with the possibility that select locations will remain open following the holiday season.
The pop-up stores will offer an extensive assortment of the latest holiday animals, fashions and accessories as well as an edited assortment of the signature stuffed animals and fashions.
The retailer operates 400 locations worldwide, including company-owned stores in the U.S., Puerto Rico, Canada, the U.K., Ireland and France, and franchise stores in Europe, Asia, Australia, Africa, the Middle East and Mexico.
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