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Color Play

(July 2008) posted on Thu Jul 31, 2008

Ann Taylor’s playful sister store, Ann Taylor Loft, gives its regards to Broadway with vivid colors and lively mannequins for its latest warm-weather windows.

By Lauren Mang

click an image below to view slideshow

How fitting of Ann Taylor Loft to honor its Broadway address with a window presentation fit for the stage. Using the most dramatic of mannequins, these headless, chic ingénues strike playful poses in printed dresses and plaid jackets, while surrounding the specialty apparel retailer’s signature illuminated letters.

Candy-colored ladders come out from behind the curtain and into prime position for vibrant accents. Bravo.

Installation, Fabrication, Design Assistance: Supercreator LLC, Brooklyn, N.Y. -- Jean Loscalzo

Photography: Bryan Ellingson, Brooklyn, N.Y.

 

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