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Elie Saab Heads to Switzerland

Freestanding store to open in Geneva

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Elie Saab (Beirut) is opening at 1,700-square-foot outlet overlooking Lake Leman in Geneva, Switzerland. The two-story space, designed by Saab in collaboration with architect Chakib Richani, is located in a luxury shopping district. The store will showcase the designer’s accessories and ready-to-wear items from both the autumn and winter 2012-2013 and pre-fall 2012 collections.

This is the fifth freestanding store for the brand, which also operates boutiques in Hong Kong, Dubai, Beirut and Paris.

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