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Forever 21 Extends Overseas Reach

(October 2010) posted on Fri Oct 29, 2010

Brand debuts in U.K., Ireland next month


Fast-fashion retailer Forever 21 (Los Angeles) is launching its brand next month in the U.K. and Ireland. Stores have been announced in the Birmingham Bullring and Dublin's Jervis Centre, with a future location expected at London's Westfield shopping centre in Stratford, which is currently under construction.

The chain operates stores in continental Europe, the Middle East, Asia Pacific and the U.S.

The retailer has tapped Amber Le Bon, daughter of Duran Duran frontman Simon Le Bon, as the face of its launch into the U.K. and Ireland.
 


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