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Part of the brand’s planned expansion across the Asia Pacific region
Louis Vuitton (Paris) has opened a new store in Macau’s One Central retail and residential development. The three-story location is the brand’s seventh Maison store in the world and its fourth store in this region.
“The opening of this store and the investment it represents reflects Louis Vuitton’s confidence in this market and the appreciation by the local customer of the quality and craftsmanship of Louis Vuitton’s product range,” says Yves Carcelle, chairman and chief executive of Louis Vuitton.
The company operates 442 stores worldwide. The new One Central Mall, a Hong Kong Land retail development, also includes such luxury brands as Gucci, Hermès, Tod’s, Kenzo and Ralph Lauren.
According to Women’s Wear Daily, the store facade features a 5249-square-foot surface made of 50,800 backlit flowers inspired by the Louis Vuitton Monogram floral motif. Inside, the ground floor houses menswear, including dedicated areas for shoes, ready-to-wear, accessories and the first men’s Bag Bar, in a lounge-inspired space featuring dark wood floors, deep-toned rugs, rich veneer panels and chrome fixtures. A new first-floor “Travel Room” houses a collection of trunks, luggage, satchels and travel books.
A central staircase leads to a two-story-high mezzanine, which features a 28-foot-long Bag Bar for women with a brighter setting complete with an abundance of natural light, white stone flooring and bronze elements in the shelving and fixtures. Womens takes over the second floor with rtw, handbags, small leather goods, shoes and accessories.
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