Parent company Liz Claiborne Inc. (New York) has added to the management team for its Mexx Worldwide business, making three executive team hires. Volker Schmidt has been named global head of wholesale development and regional sales vp for region 2, which includes Germany, Austria, Switzerland and the Nordic countries.
Jim Nowak has been appointed global head of product, responsible for all Mexx product divisions, including accountability for the line architecture, pricing structure, assortment planning and product design. Prior to joining Mexx, Nowak was senior vp, head - ESPRIT Casual. The company also named Knut Burgdorf as vp, marketing.
“Our Mexx associates have made great strides over the past several months to move the brand in the right direction and enhance our product and branding efforts, while evolving the business into a more consumer-focused, merchant-led model,” says Bill McComb, ceo, Liz Claiborne Inc. “The expertise and insights that these executives bring to the table will build upon that momentum and prove invaluable as we continue the Mexx turnaround and efforts to get the brand back on track."
In October, Thomas Grote will take over as ceo of the company. Mexx provides fashion apparel and lifestyle accessories for women, men and children in more than 66 countries throughout Europe, Canada, the Middle East and the Asia Pacific region.