Victoria Beckham Launches London Flagship

Victoria Beckham (New York, London) has opened her first store in London, a 6040-square-foot space on Dover Street spanning three floors.

Designed by the architect Farshid Moussavi, a Harvard professor whose past works include the Museum of Contemporary Art in Cleveland, Ohio, the store has more in common with a contemporary art gallery than a typical London luxury flagship, reports Women’s Wear Daily.