Wolf & Badger Plans U.S. Store

Wolf & Badger (London) announced it will open its first U.S. store in New York at 95 Grand St. in the SoHo neighborhood. The two-storied, 2500-square-foot space will open February 2017 and will be the retailer’s third store, all of which sell women’s and men’s fashions and accessories by up-and-coming designers.

The other two stores are both located in London, and this new location will share a similar design to the existing ones: The interior is being designed by Augustus Brown and will feature a black-and-white aesthetic.

The company searched for a location in SoHo for 18 months before settling on this location, which is adjacent to the Alexander Wang (New York) flagship. According to Women’s Wear Daily, the company plans to roll out additional stores in the U.S. in the future.