World of Disney

New York
Posted February 1, 2005
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Specialty Store, sales area over 50,000 sq. ft.,
First Place (tie)
Walt Disney Imagineering/Global Retail Store Development, Lake Buena Vista, Fla.

There's something for everyone at the World of Disney store on New York's Fifth Avenue, where "retail theater" is taken to new dimensions. For example, the whimsical marquee, curved and designed like a reel of film, and flanking display windows beckon visitors into the indoor theater. Once inside the three-story space, the store offers everything from stuffed animals and other Disney memorabilia to a theater, a place to meet Disney characters and a ticket counter for booking vacations or buying tickets to Disney theme parks.

In the retail area, customization is the order of the day. Little princesses can create their own tiara or jewelry in the courtyard room, where magic mirrors, a chandelier and custom carpet channel Cinderella. Playful visitors can get creative by making their own Mr. Potato Head with such New York icons as Mickey pretzels and pizza, or the Statue of Liberty's torch and crown. Those with a sweet tooth can customize their own candy - gravity-fed or racked - at Goofy's Candy Company, a first-ever Disney installation that features an 8-foot-high Goofy with candy-covered hat and vest. And for those who like to play dress-up, an area with cashmere clothing and the like features mannequins and black-and-white photos that appeal to a more sophisticated sensibility.

Client/Design: Walt Disney Imagineering/Global Retail Store Development, Lake Buena Vista, Fla.
Anthony J. Mancini, senior vp, global retail store development, Walt Disney Imagineering and Walt Disney Parks & Resorts
Johnnie Rush, director, creative development, Walt Disney Imagineering
Tim Johnson, director, project management, Walt Disney Imagineering
Mike Montague, senior project manager, Walt Disney Imagineering
Todd Taylor, manager, store planning, Walt Disney Imagineering
Mark Breller, global portfolio manager, Walt Disney Parks & Resorts
Tom Sheldon, manager, global retail store development production, Walt Disney Imagineering
Jeff Weber, manager, merchandise presentation, Walt Disney Parks & Resorts
Tony D'Orazio, regional manager, merchandise presentation, Walt Disney Parks & Resorts
David MacConnie, merchandise presentation manager, Walt Disney Parks & Resorts

General Contractor: Turner Interiors, New York

Architect: Elkus-Manfredi, Boston

Outside Design Consultant: ADS Mechanical, New York

Fixtures: Jasco Industries Inc./MG Concepts, Central Islip, N.Y.
Westco Fixtures, New York

Shelving: Vira Mfg., Perth Amboy, N.J.

Window Display Systems: ALU, New York

Hardware: Reeve Store Equipment Co., Pico Rivera, Calif.
Themed Specialty Fixtures, Sculptures, Window Displays: Walt Disney Imagineering/Global Retail Store Development, Lake Buena Vista, Fla.

Specialty Bulk Candy Units: Trade Fixtures/New Leaf Designs, Little Rock, Ark.

Visual Presentation: Visual Design and Sources, Valrico, Fla.
Chippenhook, Lewisville, Texas
Creative Arts Unlimited Inc., Pinellas Park, Fla.
, Brooklyn, N.Y.
Designer Plastics Inc., Clearwater, Fla.
Holiday Foliage Inc., San Diego
Christine Taylor Collection, The, Doylestown, Pa.
Ace Designs, Bristol, Pa.
Southern Exhibit, Orlando
Sun Works Plastics Inc., Clearwater, Fla.

Mannequins: Patina-V, City of Industry, Calif.
Pucci International Ltd., New York
Greneker Solutions, Los Angeles

Media Area Software Development and Specialty Fixtures: Best Wave, Scottsdale, Ariz.

Photography: Richard Cadan, New York

Vira Mfg. ALUReeve Store Equipment Co. Chippenhook Creative Arts Unlimited Inc.Trim Display LLC (TRIMCO) Holiday Foliage Inc. Christine Taylor Collection, TheSun Works Plastics Inc.Patina-V Greneker Solutions