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Zalora Opens Physical Store in Singapore

First for an online retailer in Southeast Asia

Published

9 years ago

on

E-commerce fashion startup Zalora (Kuala Lumpur) opened a 4000-square-foot store in a Singapore mall, marking the first physical store for an online retailer in the Southeast Asia region.

Zalora launched in 2012, and its new bricks-and-mortar unit is designed to increase awareness of the site among local consumers, reports The Wall Street Journal.

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