Connect with us

Blogs & Perspectives

mm

Published

on

How did you earn your first dollar?
At about the age of 10, my uncle offered me $50 if I could learn every verse of the country song “Cool Water” and sing it for him, and I did.

What drew you to a career as a lighting designer?
As far back as I can remember, I’ve been interested in all the aspects and effects of lighting, from theater to interiors and retail.

What excited you most about winning the LSI/Gene Moore Award competition?
It was an honor to win all three awards, and the cash prizes involved didn’t hurt, either.

What was the objective Tiffany & Co. gave you for your award-winning “Birds of a Feather” display?
To use color to showcase the jewelry and background in such a small and complex setting.

What is the biggest challenge in creating a Tiffany & Co. display?
To attract people on the street enough to come up close to an already small window that has been reduced even more by the use of a cut-out silhouette, and get a closer look at the world of jewels within.

How have window displays evolved over the last 10 years?
Many stores have veered away from the storytelling or fantasy approach that was predominant for many years. Instead, they’ve taken out their display windows in favor of looking directly into the store – a mistake, in my opinion.

What is your most treasured possession?
A Tibetan moonstone ring in a handmade silver setting that was a gift. Next, it would be my reliable ladder and lighting gloves.

What is your biggest self-indulgence?
Broadway plays. I would see everything if I could afford it, and I still try.

What three words describe you best?
Humorous, loving and tenacious.

What is your motto?
Don’t do something today that can be put off until tomorrow. It may be your last play day.

What do you consider your greatest achievement?
Hopefully, it hasn’t happened yet.

If you weren’t a lighting designer, what would you be?
A tightrope walker. I’ve had lots of practice.

Hayes’ Suggestions for Energy-Efficient Lighting
• Xenon lamps for under-counter lighting offer long life.
• LED lamp sources for stair-step lighting require minimal wattage and maintenance.
• Sylvania ceramic metal halide lamps (an integrated ballast and 12,000-hour life) work well in place of recessed incandescent lamps.
 

Advertisement

SPONSORED VIDEO

Embracing Whole-Brained Thinking in the Design Journey

Strategy needs creative, and creative needs strategy—yep, having both is really the only way of unifying all disciplines with a common vernacular with an eye toward building a strong creative vision that is foundational to the processes. Hear from Bevan Bloemendaal, former VP, Global Environments & Creative Services at Timberland, how to connect the dots between disciplines, claiming and creating a clear differentiation for the brand and ensuring that any asset (experience, product, ad, store, office, home, video, game) is created with intention.

Promoted Headlines

Advertisement

Advertisement

Subscribe

Advertisement

Most Popular