Connect with us

Specialty Non-Apparel

Casper Opens First Physical Store

The concept debuted this past February

mm

Published

on

Mattress startup Casper (New York) opened its first permanent store, the Casper Sleep Shop, in Manhattan’s NoHo neighborhood this past February. Since its inception in 2014, Casper has opened a small showroom on Bond Street, several temporary concept shops across the U.S. and has recently partnered with Target. The new permanent store showcases the brand’s products through various bedroom mockups and plywood homes painted in bright pastels and white walls, contrasted by dark navy and black accents. Also on display are its various bedroom accessories, including pillows, bedsheets and duvets.

This store opening originally appeared in the April 2018 issue of VMSD in the "On Our Radar" section. 

Advertisement

SPONSORED VIDEO

Exclusive Webinar: Beyond Digital Signage Onto Digital Experiences - Vision Over History

Watch this exclusive webinar and join Epson on a journey to discover the ways in which the creative community is embracing projection technology and how projection is being used to transform spaces into immersive, magical and awe-inspiring experiences.

Promoted Headlines

Most Popular