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Christmas Trees in Short Supply this Season

Supply chain snarls and climate change compounded by higher demand




Supply chain issues and challenges around climate change have combined this holiday season to create the perfect storm, and even the iconic Christmas tree – real or artificial – has been affected, reports CNBC.

“The demand this year is going to be extremely strong and so I think from a consumer perspective people definitely shouldn’t wait,” said Chris Butler, CEO of National Tree Company. “We’re seeing pretty strong growth right now already versus last year and so, I do think that we’re in for a big, big season this year.”

Butler advised that consumers can expect to see a 25 percent increase in prices this year.



MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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