Connect with us

Uncategorized

GENESIS MANNEQUINS: Exclusive Launch at Miss Selfridge during London Fashion Week

Published

on

The London Fashion Week is one of the most important events in the fashion world. GENESIS MANNEQUINS has used this event as an opportunity to launch their creative and exclusive designs of a brand new charismatic mannequin range. 25 mannequins of the new range “Tessellation” were presented in store and the windows of Miss Selfridge during the London Fashion Week.

The female mannequins convince with strong, dynamic poses and a touch of sex appeal. Due to their unique look, they are ideal mannequins for sports and swimwear, as well as lingerie. The deliberate arrangement of the same poses in a row creates striking effects, especially for legwear and accessories like handbags.

The feedback at the London Fashion Week was clear: “The mannequins are amazing,” “They look really good” or “The girls are pretty – I love their poses, they are really London Fashion Week.” Miss Selfridge is also more than satisfied with the launch. Melissa Jeffrey, display coordinator at Miss Selfridge says: “It seems like the perfect collaboration between ourselves and GENESIS MANNEQUINS: their positions are strong, expressive and editorial, too – they really are showstoppers!”

Advertisement

SPONSORED VIDEO

Embracing Whole-Brained Thinking in the Design Journey

Strategy needs creative, and creative needs strategy—yep, having both is really the only way of unifying all disciplines with a common vernacular with an eye toward building a strong creative vision that is foundational to the processes. Hear from Bevan Bloemendaal, former VP, Global Environments & Creative Services at Timberland, how to connect the dots between disciplines, claiming and creating a clear differentiation for the brand and ensuring that any asset (experience, product, ad, store, office, home, video, game) is created with intention.

Promoted Headlines

Advertisement
Advertisement

Subscribe

Advertisement

Facebook

Most Popular