Browse the annual recap in the upcoming February 2014 issue of VMSD and be sure to look at Parts I-IV of this review. For more information on submitting your holiday windows for 2015 coverage, please contact assistant editor Carly Hagedon, carly.hagedon@stmediagroup.com.
View Part I here.
View Part II here.
View Part III here.
View Part IV here.
1) Uniqlo – Fifth Avenue, New York, “Unwrap the Warmth.” Stop-motion video plays through an animation of gifts being folded, wrapped and then unwrapped by the receiver. Design: Mona Kim Projects. Photography: Yunji KO, New York
2) Nine West, Toronto, “This Season I Will Give Big!” These windows capture the glam and glitter of the holiday season with an oversized snow globe encapsulating a shopper surrounded by her gifts – and maybe a few indulgences for herself, too. Design: Rebecca Glazerman, marketing manager; Sonya Scodellaro, visual merchandising coordinator. Photography: Sonya Scodellaro, Toronto.
3) Mini Raxevsky, Athens, Greece, “Christmas Magic @ Mini Raxevsky.” Showcasing the way children view the holiday season, these windows include toys “coming to life” and elves helping to trim the Christmas tree. Design: Aspa Dimitriadou, visual merchandiser/display designer. Photography: Aspa Dimitriadou, Athens, Greece
4) AIO Wireless, Atlanta, “Spread the Holiday Love.” AIO Wireless was introduced in 2013 and thus, a unique design was created for each locale. The theme was based on its current brand message. Design: AIO Wireless Marketing & Visual Merchandising Team. Photography: Rebecca Salzman, Atlanta.
5) Tod’s – Madison Avenue, New York, “Gatsby Windows.” Inspired by 20s and 30s designs, these windows are a minimalistic yet classy reflection of the Tod’s brand. Design: Marialuisa Cortesi, designer. Photography: Richard Cadan, Fairfield, Conn.
6) Timberland, Stratham, N.H., “Live in the Present.” This display celebrates the holiday spirit the “Timberland way” – enjoying the outdoors amongst friends. Design: Timberland’s Global Creative Services; Bevan Bloemendaal, senior director. Photography: Keith Taylor, Stratham, N.H.