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IRDC 2021 Keynote: Retailers as Experience Designers – the Future of Retail

Digital anthropologist Brian Solis sees the future of retail. You can, too.




What will the year 2030 bring the retail industry? The need to create an extraordinarily deep and meaningful customer experience. Your brand will be defined by those who experience it — and Brian Solis will help you be ready.

For almost 30 years, Brian has studied and influenced the effects of emerging technology on business and society. A world-renowned digital anthropologist and futurist, author, sought-after social media influencer and keynote speaker, and currently a Global Innovation Evangelist at Salesforce, he’s helped organizations worldwide understand and leverage innovation to create meaningful connections with customers, peers, and society at large.

In this must-see keynote, Brian’s eye-opening insights and guidance about the emerging customer experience economy will transform how you approach retail design.

Attendee BONUS: Each IRDC 2021 attendee will receive a copy of Brian’s bestselling book X: The Experience When Business Meets Design — a groundbreaking work on how the future of retail will be intensely experiential…and how to create and cultivate meaningful experiences with your own brand.



MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

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