Headlines

Louis Vuitton Unveils Place Vendôme Flagship

Maison Louis Vuitton is 37,675 square feet

Published

7 years ago

October 3, 2017

amccorq

After a four-year renovation, Louis Vuitton (Paris) is debuting a new flagship on Paris’ Place Vendôme.

At 37,675 square feet, Maison Louis Vuitton offers high-end jewelry, watches, leather goods, accessories, as well as women’s and men’s ready-to-wear, reports Women’s Wear Daily. There is also a high-jewelry atelier, which will be taken over by Bulgari. In-store seamstresses at Atelier Rare & Exceptionnel will create exclusive apparel and ready-to-wear items for "VIP clients," according to WWD.

“When we opened on the Champs-Elysées, it was similar, but Vuitton is not the same Vuitton. What has changed is not the name, not the quality, not the heritage, but it’s a lot richer. We didn’t have perfume, we didn’t have high jewelry, we didn’t have high watchmaking,” said Michael Burke, chairman and chief executive officer of Louis Vuitton.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design