Luxury Florida Mall Adds Two Tenants

* Jendue (Coral Gables, Fla.), a premium denim brand with roots in Istanbul and Dubai, has opened its first-ever physical retail store, at the luxury Town Center at Boca Raton mall in Florida. Founded in 2023 by designer Sahra Yildirim, the brand’s offerings were previously available on its own website and those of Nordstrom and Macy’s.

“We are not just opening a store — we are creating a space where customers can experience what Jendue truly stands for,” said Cenk Kinay, Managing Partner. “Every piece in our collection is unique, made with care and produced in limited quantities. Town Center at Boca Raton Mall is the perfect place to introduce that vision to the customers in person.” The brand said it plans more U.S. stores but did not offer any specifics on where and when such locales will be.

* Katia Designs (Boca Raton, Fla.) will open a flagship store at the Town Center at Boca Raton on April 1. Founded by designer and entrepreneur Katia Rudnick, Katia Designs jewelry “blends intentional design with wearable elegance,” the company said in a news release.
“The opening of our flagship at Town Center at Boca Raton marks a significant step in our retail expansion, allowing us to translate our brand ethos into a physical environment where customers can engage with the meaning behind each piece,” said Rudnick, who previously sold her brand’s pieces online and at a variety of independent jewelers across the U.S. and Canada.

Both the above stores are in a Simon Realty Corp. indoor property off I-95 in south Florida that has 200-plus shops and is anchored by Neiman Marcus, Saks Fifth Avenue, Nordstrom, Macy’s and Bloomingdale’s department stores.