Connect with us

Headlines

Moët Pops Cork on Parisian Pop-Up

Champagne maker teams with celeb chef and designer on restaurant/bar/event space

mm

Published

on

Photo: Virgile Guinard

Moët & Chandon (Epernay, France), Chef Yannick Alléno and fashion designer/illustrator Charles de Vilmorin have teamed to open a pop-up “cultivating creativity, gastronomy and savoir-fête for a summer in Paris,” the partners say in a news release.

The space offers “refined culinary experiences staged to whimsical decor, all with a dash of iconic Parisian flair,” according to the release. Its design features by de Vilmorin include vibrant colors and numerous flowers; ecstatic faces emerging from graphic murals on the walls; and abstract light playing through the windows.

“Moët in Paris by Allénos blends the grandeur of our gastronomic heritage with the vibrant spirit that defines modern Paris,” says Alléno. “It’s a place where each glass of Moët & Chandon is not just a toast, but also a celebration of craftsmanship, community and the shared joy that only such timeless elegance can inspire. We’re not just creating meals; we’re crafting memories woven into the very heart of the city—each one as effervescent and unforgettable as this champagne.”

Located the city’s the 7th arrondissement, the pop-up will be open through the summer. Its closing day will be when the first day of harvest is declared in Champagne in early fall.

Moët & Chandon is a unit of luxury powerhouse LVMH.

Advertisement

Advertisement

FEATURED VIDEO

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design

Promoted Headlines

Advertisement
Advertisement

Subscribe

Advertisement

Most Popular