Netflix Houses Coming to Dallas, King of Prussia

Fans of the “Squid Game” and “Bridgerton” will be able to interact with those shows and others when the first two Netflix Houses debut in fall 2025. The complexes will both be housed in mall spaces in Texas and Pennsylvania that were formerly occupied by department stores.

At the King of Prussia Mall near Philadelphia, Netflix House will occupy the former Lord & Taylor store, Philly Voice reports, while the other complex will be in the former home of a Belk department store in the Dallas Galleria, People Newspapers reports.

“At Netflix House, you can enjoy regularly updated immersive experiences, indulge in retail therapy, and get a taste — literally — of your favorite Netflix series and films through unique food and drink offerings,” Marian Lee, Netflix’s Chief Marketing Officer, says in a news release. “We’ve launched more than 50 experiences in 25 cities, and Netflix House represents the next generation of our distinctive offerings. The venues will bring our beloved stories to life in new, ever-changing, and unexpected ways.”

Adds Galleria Dallas General Manager Angie Freed: “Welcoming Netflix House to Galleria Dallas allows the center to sit at the forefront of the experiential economy, which is such a key aspect of retail today.”