Specialty Non-Apparel

On Our Radar: AllModern

AllModern, Boston-based Wayfair’s specialty retail brand, recently opened its latest location at the Arboretum Market in Austin, Texas.

Published

4 weeks ago

November 11, 2024

VMSD Staff

AllModern, Boston-based Wayfair’s specialty retail brand, recently opened its latest location at the Arboretum Market in Austin, Texas.

The new storefront fused two outdated spaces into one cohesive suite. With 11600 square feet, the space provides more room for shoppers to browse and includes dedicated areas for furniture displays. The brand specializes in modern home décor styles – to celebrate those styles, the store’s design showcases a blend of contemporary aesthetics, creating a sleek, airy environment.

The store also provides an omnichannel shopping experience, allowing customers to purchase in-store or to shop online for delivery. At the center of the store is the “Design Studio,” which provides advice and inspiration for home décor and product recommendations.

Photography: Mike Crane, Boston

Related Topics:allmodern featured on our radar wayfair

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