Connect with us

Specialty Apparel

On Our Radar: J1M5 Boutique, Qingdao, China

This multi-brand boutique’s adjustable layout helps it share cutting-edge fashion trends.

mm

Published

on

DESIGNED BY VARIOUS ASSOCIATES, J1M5 is multi-brand shop located in Qingdao, China, that uses a suitcase as its main design concept. Referencing the flexible features of a suitcase, the designers created movable, rotating cabinets, so the overall store layout can be adjusted any time. The sides of the cabinets feature stainless steel rails that can display merchandise while the interior is used for storage. Each cabinet can serve for displaying a single brand or be used to highlight bags, clothes and shoes. Mirrors at the end of the space add visual depth and create the sense of an infinite space.

Photography: Courtesy of Shaofeng and Various Associates

PHOTO GALLERY (29 IMAGES)

Drawing on more than 120 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

Advertisement

SPONSORED VIDEO

Embracing Whole-Brained Thinking in the Design Journey

Strategy needs creative, and creative needs strategy—yep, having both is really the only way of unifying all disciplines with a common vernacular with an eye toward building a strong creative vision that is foundational to the processes. Hear from Bevan Bloemendaal, former VP, Global Environments & Creative Services at Timberland, how to connect the dots between disciplines, claiming and creating a clear differentiation for the brand and ensuring that any asset (experience, product, ad, store, office, home, video, game) is created with intention.

Promoted Headlines

Most Popular