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REI Closing for Thanksgiving, Black Friday

This is now the retailer’s 7th year in a row closing for Thanksgiving and Black Friday

Published

3 years ago

October 7, 2021

VMSD Staff

REI Closing for Thanksgiving, Black Friday — An REI storefront in Salem Oregon at the Keizer Station shops. PHOTOGRAPHY: iStock

An REI storefront in Salem Oregon at the Keizer Station shops. PHOTOGRAPHY: iStock

REI (Seattle) announced it plans to close its call centers, stores, headquarters, activity and distribution centers during Thanksgiving and Black Friday, for the seventh year in a row, according to a company press release.

As part of the company’s #OptOutside initiative, the outdoor retailer plans to pay its 15,000-plus employees to spend the day outside Black Friday. The movement, the retailer says, is meant to “celebrate the power of time outside and reject the mass consumption and stress that comes with Black Friday.”

REI CEO Eric Artz says, “As the last year and a half has continued to challenge us all, #OptOutside is a reminder of the importance of community and time outside.”

Related Topics:black friday rei thanksgiving

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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