Headlines

Stranger Things Pop-Up Stores Open in Chicago and Dallas

Fans of the Netflix series are invited to the Upside Down for a photo op with a demogorgon

Published

4 years ago

May 23, 2022

VMSD Staff

Stranger Things pop-up stores have opened in Chicago and Dallas as the fourth season of the Netflix series readies to premiere this Friday, Forbes writes.

Designed by the streaming giant, the stores don’t lack for selfie opportunities. Guests will encounter Stranger Things’ most recognizable locations – including the Byers’ living room, Starcourt Mall and the Russian Lab – as well as the series’ most distinctive monstrosity, a demogorgon.

The article describes the western Chicago location:

“Upon walking into the space – for which fans can register for timed, free tickets – you are greeted with the signature Stranger Things banner and instantly know that you are welcomed into an immersive Hawkins experience complete with about five distinctly Instagrammable backdrops including a stop in Joyce’s living room, working bicycles that you can ride, a full and free Palace Arcade, Starcourt Mall, the Hawkins National Laboratory, the Snow Ball and a photo op with a demogorgon if you dare.”

Read more at Forbes.

MasterClass: ‘Re-Sparkling’ Retail: Using Store Design to Build Trust, Faith and Brand Loyalty

HOW CAN WE EMPOWER and inspire senior leaders to see design as an investment for future retail growth? This session, led by retail design expert Ian Johnston from Quinine Design, explores how physical stores remain unmatched in the ability to build trust, faith, and loyalty with your customers, ultimately driving shareholder value.

Presented by:
Ian Johnston
Founder and Creative Director, Quinine Design