Who wants to wear the Regis look?

You may be a little frightened by his Clorox-white teeth or impatient with his dragged-out proctoring, but few can fault the stylish attire of Regis Philbin, host of T.V.'s “Who Wants to be a Millionaire?”

In fact, The May Department Stores Co., is crediting the prime-time curmudgeon with the re-popularity (as well as sales surge) in tonal dress shirts and ties. According to Gene Kahn, May's president and ceo, Regis is solely responsible for elevating the category from fashion's basement.

Kahn was quoted as saying that Regis'dress habits have “set a fashion trend.”