Despite the multitude of challenges the industry has faced since the start of the Covid pandemic, retailers have still been making spectacular statements through holiday windows using a combination of static/classic visual merchandising techniques, interactivity and augmented reality.
In light of the tech advances, tried and true VM still reigned supreme with many static windows featuring attention-grabbing details, vibrant hues and creatively displayed product.
Another trend that carried into this holiday season were larger-than-life displays being implemented outside the store window, like Beverly Hills’ Rodeo Drive installation – a massive holiday themed trolly that lined the famous retail corridor. Browse the following gallery to view all of this year’s festive submitters.
Bergdorf Goodman, New York
“Magic in the Making: A Celebration of Craft”
David Hoey, Sr. Director, Visual Merchandising
Fabrication by Shane Ruth and Spaeth Design, New York
📷: Ricky Zehavi, New York
AT&T, Flagship Stores
“AT&T Unwrap Possibilities”
Twenty Four 7, Inc.; Harley Ward, AT&T Creative Director
📷: Randall Finklea, El Segundo, Calif.
BOONTHESHOP, Seoul, South Korea
“Holiday Icebergs”
Set + Stage Creative
📷: Courtesy of BOONTHESHOP, Seoul, South Korea
David Yurman, New York
“2022 Holiday Windows”
David Yurman
📷: Courtesy of David Yurman
Diedrich Jewelers, Ripon, Wis.
“Stained Glass Christmas Trees”
RetailWorks Inc.
📷: Sue Boyle
DreamPort Harvest Market, Port Washington, Wis.
“Gnome for the Holidays”
RetailWorks Inc.; Suzanne Rafenstein, Display Department Director
📷: Suzanne Rafenstein
El Palacio de Hierro Centro, Mexico City
“Magic has one color/La Magia tiene un color. Navidad Totalmente Palacio”
María Guajardo Vite, Espacio Visual, El Palacio de Hierro; Gerardo Islas, stylist; Edgar Farias and Benjamín Ibarra, creative installation and lighting
📷: Maria Guajardo, Mexico
Expressions Boutique, Huntington, New York
“A Magical & Glamorous Holiday”
Polar Buranasatit, Window Director, Studio Polarizer
📷: Polar Buranasatit, New York
Harney & Sons, New York
“A Very Merry Harney Holiday”
Polar Buranasatit, Window Director, Studio Polarizer
📷: Polar Buranasatit, New York
Hong Kong T Galleria Canton Rd., Hong Kong
“The Holidays Must Go On”
DFS Group Ltd.; Tadaffee Taksen, Director, Global Visual Merchandising & Design; Claudia Pun, Senior Manager, Visual Communication, Global Visual Merchandising; Candy Lau, Manager, Global Visual Merchandising & Design; Crystal Luk, Assistant Manager, Visual Merchandising Projects
📷: Billy Yiu, Hong Kong
Tory Burch, New York
Tory Burch Team
📷: Visual Citi Inc.
Bloomingdales, New York
“Best Holiday Ever!”
The Bloomingdales’ Window Team: Leigh Ann Tischler; Laurent Kurz; Todd Mario Voth; G Felix; Alex Romero; Anthony Negron
📷: Matthew Carasella
Liverpool Mexico, Mexico City
“The Magic Sleigh”
Alejandro Ruiz – Creative Manager, Liverpool Mexico; Gabriela Garcia Sanchez – Designer; Miriam Mendoza – Visual Display director
📷: Cesar Rohe
Macy’s, New York
“Give Love Holiday Windows”
Manny Urquizo, Director of Storewide Visual Campaigns & Windows, Macy’s; Andi Woung Window Visual Manager; Martin Olshawsky Assistant Visual Manager
📷: Bill Waldorf
Martin Patrick 3, Minneapolis
“A Moulin Rouge Christmas”
Visuals Team at Martin Patrick 3: Greg Walsh – Principal; Anthony Serino – Marketing Director; Nicole Wahl – Interior Designer; Anna Schwartz – Visuals; Rebecca Schissel – Visuals; Max Mainwood; Will Lawson
📷: Spacecrafting, Rob Grosse, Minneapolis
Midwest Clothiers – Mr B Men’s Clothing, Des Moines, Iowa
“A Midwinter’s Night Dream”
James Spizale, Visual Merchandising, Midwest Clothiers; Shelley Reed Thieman, poet; Jeri Spizale, seamstress
📷: James Spizale, Des Moines, Iowa
My Girlfriend’s Wardrobe, York, Pa.
“Christmas 2022”
Katie B., Sales Associate, My Girlfriend’s Wardrobe
📷: Alexandria Keener Hammond, York, Pa.
Myer, Melbourne, Australia
“Disney 100”
Stage One Productions: JOHN KERR, Creative & Technical Director, Stage ONE Productions
📷: Rob Anderson Photography, Melbourne, Australia
Coach, London
“Feel the Wonder”
Joanna Roopchand, Design Director, 3D Design, Visual Experience, Coach; Giovanni Zaccariello – Coach; Michelle Kapp – Coach
📷: Courtesy of Coach, New York
Kate Spade, New York
Kate Spade Team
📷: Visual Citi Inc.
Beverly Hills, Rodeo Drive
“Beverly Hills Express”
Set + Stage Creative
📷: Sean Sager
Saks Fifth Avenue, New York
“A Brilliant Holiday”
Connor Matz, Director of Windows, Saks Fifth Avenue
📷: Luis Guillen for Saks Fifth Avenue
THAT Concept Store, Dubai, U.A.E.
“Untitled”
Cyrus Zorkot; Matteo Magnanini
📷: Sanable Studio, Dubai, U.A.E.
The Source, Toronto
“The Source Holiday Window”
Methid Inc.
📷: Jacqueline Cork, Barrie, Ontario
Samaritual LLC, Metaverse
“A Space-tastic Magical Holiday”
Samar Younes, Samaritual LLC
📷: Courtesy of Samar Younes
Windsor Pharmacy, New York
“Winter Festival”
Polar Buranasatit, Window Director, Studio Polarizer
📷: Polar Buranasatit, New York
Cartier, New York
“Holiday 2022”
📷: Ricky Zehavi, New York
Louis Vuitton, New York
“Holiday 2022”
📷: Ricky Zehavi, New York
Louis Vuitton Exhibit, New York
“LV200”
📷: Ricky Zehavi, New York
Tiffany & Co., New York
“Andy Warhol/Star of Wonder”
📷: Ricky Zehavi, New York
New Yaohan, Macau, China
“Christmas 2022”
Kenneth Yim, Design Manager
📷: Courtesy of New Yaohan, Macau, China
Pharmacy Apteka
“Pharmacy Holiday Window”
Gary Hacker, Windows that Sell
📷: Gary Hacker
Carrol Boyes Functional Art, Cape Town, South Africa
“Festive Campaign 2022”
Sheri Howes & Pearl Morale
📷: Sheri Howes, Cape Town, South Africa
33 Wonderful Windows from the 2022 Holiday Season
Despite the multitude of challenges the industry has faced since the start of the Covid pandemic, retailers have still been making spectacular statements through holiday windows using a combination of static/classic visual merchandising techniques, interactivity and augmented reality.
In light of the tech advances, tried and true VM still reigned supreme with many static windows featuring attention-grabbing details, vibrant hues and creatively displayed product.
Another trend that carried into this holiday season were larger-than-life displays being implemented outside the store window, like Beverly Hills’ Rodeo Drive installation – a massive holiday themed trolly that lined the famous retail corridor. Browse the following gallery to view all of this year’s festive submitters.