Build-A-Bear Workshop (St. Louis) has partnered with Cook Children’s Medical Center (Fort Worth, Texas) to open its first store located inside a hospital.
“We are very excited about our relationship with Cook Children’s and to bring Build-A-Bear Workshop to the medical center,” says Maxine Clark founder and ceo of Build-A-Bear Workshop. “When kids are sick or injured, making a new furry friend is a great way to take their mind off of their treatment and a teddy bear hug can help them feel so much better.”
The Cook Children’s store will offer a variety of furry friends, clothing and accessories themed to the medical center, including patient gowns, wheelchairs, lab coats, doctor scrubs and medical outfits.
“This store fits perfectly with our promise to improve the health of children because it takes more than doctors and medication to help kids feel better,” says Nancy Cychol, president of Cook Children’s Medical Center.
Build-A-Bear Workshop operates 400 locations around the world, mainly located within shopping malls.