Gap Inc. (San Francisco) has opened its first Gap flagship store in Italy, located on Corso Vittorio Emanuele in Milan’s premier shopping district. The contemporary flagship store, spanning three floors and measuring 25,500 square feet, showcases Gap’s full apparel collections. An adjacent 17,500-square-foot Banana Republic flagship store is planned to open in the near future.

“We are thrilled to take an important step in our global expansion and introduce both brands in Milan, a city that’s at the heart of fashion,” says Stephen Sunnucks, president, Gap Inc. Europe and strategic alliances. “I’m confident that Gap’s cool, modern American design and Banana Republic’s affordable luxury designs will be well received by our Italian customers.”

To celebrate its debut, Gap partnered with renowned Italian design house Valentino to create a seven-piece collection launching exclusively in the new flagship.

The brand also plans to open an additional Gap store in Rome in 2011.
 

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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