Gymshark Names Chief Product Officer

Activewear brand Gymshark (Solihull, U.K.) has named Danielle Petesic as its chief product Officer, reports Drapers. She joins the company from Lululemon, where she served as VP, product development.

“”I asked Ben [Francis, Gymshark founder] and Steve [Hewitt, Gymshark CEO] for the top three things to focus on and they said it is really important to create the best-in-class product and a word-class operating model, but also to connect with the Gymshark community through fitness and education,” said Petesic.

Petesic will be responsible for product creation from design to delivery, including product engineering, marketing and supply chain strategy, leading a team of 130 people.