Last week, Hermès (Paris) revealed the new store design of its remodeled and expanded Boston flagship. The renovation included increasing the store’s size by 8700 square feet with the addition of a second story, and a new corner entrance was added to the store, as well.
The shop’s windows are filled with whimsical illustrations by Kyler Martz that are meant to give the brand a “lighthearted and intimate” feel, says Hermès Senior VP, Maureen Baltazar, according to Women’s Wear Daily. The interior of the store features a neutral background of ivory walls, polished floors and honey-colored cabinetry that allow the store’s products and signature orange color to pop in contrast.
The company announced that it plans to expand its other stores in Washington, D.C.; Seattle; Boston; New York; Houston; Dallas and Miami.