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Just Peachy: Pantone Color of the Year 2024

Color consultant Pantone has unveiled Peach Fuzz as its Color of the Year for 2024. The company describes that tone – officially designated as Pantone 13-1023 — as “a heartfelt peach hue bringing a feeling of kindness and tenderness, communicating a message of caring and sharing, community and collaboration.”

The Pantone Color of the Year is often incorporated by interior designers and other creatives into environments and products to reflect the current ethos, which in this case is mainly a desire for interconnection.

“At a time of turmoil in many aspects of our lives, our need for nurturing, empathy and compassion grows ever stronger as does our imaginings of a more peaceful future,” the Pantone news release on Peach Fuzz notes. “…With that in mind, we wanted to turn to a color that could focus on the importance of community and coming together with others.”

Click here for more about the latest Pantone Color of the Year.

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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