Laura Lendrum to Run RL Retail

Ralph Lauren Corp. (New York) has named luxury goods expert Laura Lendrum president of its U.S. store division.

According to a report in Women’s Wear Daily, Lendrum would have responsibility for the overall strategic direction, management and execution of the domestic Ralph Lauren retail business.

Lendrum, a 23-year retail brands veteran who most recently was running her own consulting business, was formerly president of Gucci America (New York), where she oversaw retail, wholesale and e-commerce. She has also worked at Yves Saint Laurent and Chanel.