Leader of the Intimate Beauty/Shiseido Pact

Robin Burns, president and ceo of Intimate Beauty Corp. and Victoria's Secret Beauty, announced Lynn Emmolo will lead the newly created joint endeavor between Intimate Beauty Corp. and Shiseido Co.

As general manager, Emmolo will be responsible for coordinating the launch of the partnership, working with teams from both companies to conceptualize and create brand identity and marketing strategies for the new business.

Emmolo is the current senior vp, global and United States marketing, for Avon Products Inc. Her responsibilities include overseeing global brand marketing, creative, research and development and regional marketing.