Macy’s Adds Café at Herald Square

As part of its landmark, multi-year, $400 million dollar renovation of Macy’s Herald Square, the department store retailer (Cincinnati) has introduced the Herald Square Café. Located on the second floor, the cafe is surrounded by a redesigned and enlarged women’s shoe department and offers coffees, artisan chocolates and fine champagne.

The 45-seat, 1434 square-foot, custom-designed café features a sleek and chic environment with heritage marble, modern wood accents, dramatic lighting, curved banquettes upholstered in cream and gun-metal gray and a grand clock overlooking the communal champagne tasting table.

“Our goal in developing The World’s Largest Shoe Floor was to create the ultimate shoe shopping experience for the Macy’s customer,” says Patti Lee, district vp, general manager for Macy’s Herald Square. “The Herald Square Café plays an integral role in this vision, elevating the shopping experience and resulting in a virtual wonderland of indulgence for our customers with amenities never before offered in the same setting.”
 

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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