Macy’s Inc. (Cincinnati) has announced that it is planning to renovate its Brooklyn, N.Y., flagship, which could be the template for a new urban format at stores across the country.
“Brooklyn is a fantastic market,” chairman, president and ceo Terry Lundgren told Women’s Wear Daily. “We are just waiting to figure out the right way to approach the Brooklyn store.”
The store is on Fulton Street in the borough’s newly burgeoning downtown. It had been an Abraham & Straus flagship, converted to Macy’s in 1995 when the A&S brand was discontinued. The cast-iron building had been A&S’s home since 1883.
Among the complications Lundgren noted are the age of the building, what he called “a complicated floor plate” and no landlord to share the renovation costs with. Macy’s owns the building.