Office Depot (Delray Beach, Fla.) unveiled a new store experience for its customers in Omaha, Neb. The new Office Depot store concept is designed to encourage shoppers to interact more with products, with Office Depot associates, and with each other – all in a brand new store designed around the way customers want to shop.
On the exterior, storefront windows feature graphic overlays that allow people to see inside the store. Once inside, consumers are welcomed to a new bluwire store-within-a-store featuring the latest technology and mobility products. A new PC Bar invites customers to sit down, plug in their laptop or tablet and work. There is also a computer rental station, free Wi-Fi throughout the store, a recharge station and free, self-serve coffee.
Technology also plays a role with several touchscreens throughout the store for product ordering. At the center of the store, a full offering of business services includes The Print Shop for custom printing services.
Click here to view a video of the new store concept.