Sears Launches 'Showcase at Sears'

This fall, Sears (Hoffman Estates, Ill.) will debut “Showcase at Sears,” a shop-in-shop in five New York stores that will feature 10 popular international brands, most formerly unavailable in the U.S.

“These curated collections are a perfect complement to our existing apparel assortment and offer exposure to brands you'd otherwise have to travel internationally to try on,” Joelle Maher, the Sears president said in a press release. “Not only will our members love the fashion and selection, they'll love the unique space we're building out in each store. It will be inviting, high energy, and staffed with knowledgeable associates dedicated to serving members who shop the Showcase.”