Starbucks Debuts in Hungary

Starbucks Coffee Intl. Inc. (Seattle), a wholly-owned subsidiary of Starbucks Coffee Co., has partnered with AmRest Kavezo KFT to open its first store in Hungary.

Through the joint venture, AmRest Sp. z o.o., a wholly-owned subsidiary of AmRest Holdings S.E., will manage the daily operations.

“We have great respect for the longstanding and colorful Hungarian coffeehouse culture and are excited to become a part of the community,” says Vladan Armus, Starbucks Brand president for Central and Eastern Europe. “Over the past few years, coffeehouses have regained their popularity in Hungary, and we look forward to introducing our customers to our high quality coffees and the unique Starbucks Experience.

Since 2008, Starbucks has worked with AmRest to open stores in the Czech Republic and Poland. They operate 16 stores across the three markets.

 

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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