Categories: Special Reports

Taking the Iron Merchant Challenge?

If you’ve attended IRDC in the past, you already know the annual Iron Merchant visual merchandising challenge is a mash-up of performance art and design science; team spirit and audience participation; flexing of design muscles and clinking of cocktail glasses.

It’s a happy hour networking event too fun to be called a networking event, where teams are given a theme, a mannequin, a hodgepodge of materials, a secret ingredient and just 60 minutes to conceive and create a winning display – with a couple hundred fellow attendees on-looking.

Team slots are filling quickly, so if you’re ready to show off your design skills, or simply spectate and enjoy, register for IRDC now.

Betsy Smith

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