True Religion Brand Jeans (New York) announced plans to open its first store in the Pacific Northwest in Seattle at Pacific Place. The store will be located on the second level next to lululemon athletica and is expected to open this summer.
The 1576-square-foot store will carry the entire True Religion collection for men, women and kids, including the brand’s signature jean styles, expanding denim and sportswear collection and a full range of licensed product, such as footwear, swimwear, headwear, handbags and fragrance.
“As part of our 10th anniversary leasing strategy, we’re focused on bringing in new retail concepts our customers have seen in other markets and have requested,” says Pacific Place general manager Lynn Beck. “True Religion complements our strong mix of well-known fashion and accessory tenants at Pacific Place.”
Jeffrey Lubell founded True Religion in 2002 with the intention of redefining premium denim. While continuing to expand True Religion’s line of jeans and sportswear, the company most recently branched out into numerous licensed products such as footwear, headwear, handbags, swimwear and fragrance and is rolling out its own branded retail stores across the U.S. to showcase the entire breadth of the product offering.