Categories: Specialty Non-Apparel

Boday-Bulloni, Berne, Switzerland

Designers of the Boday-Bulloni optical shop say their goal was to build an environment which showed patrons that their choice of eyewear can “open a new perspective on the outside world.” To that end, the 1400-square-foot store created by Berne-based designer Liliana Ferreira and Umdasch Shop Concept (Oberentfelden, Switzerland) features windows outlined by rounded arches that resemble the curves of eyeglass frames, as well as metal display towers that look like trees and wallpaper bearing a variety of floral and ornamental patterns. “The store shows the modern world in harmony with nature,” says Ferreira.

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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