As one of Maxmara’s sub-brands, Max&Co’s store window displays are always novel and unique in every season.
Taking two of display props that DM Window Display manufactured for example — fiberglass cupcake stands for bag display and acrylic butterfly decors pined on clothing.
As to fiberglass cupcake display stands, Max&Co's original idea was to make it from paper material for saving cost, but we doubted its bearing weight would be too small for a bag, and long-term display might result in product deformation. Finally, we suggested using fiberglass material in case of low order. It can not only show the golden electroplating surface effect perfectly, but also can be stored for around 10 years.
The acrylic butterfly prop is seasonal window display of Max&Co in 2017. When Max&Co brought butterfly samples to our company and asked us to produce the same products as the samples. After discussing about it, we found that if the butterfly decors were made from soft PVC, once they were fixed on clothes for display, the vitality of butterfly couldn't show vividly. After discussing, our project manager recommended to use 1mm high-quality acrylic material with 3 layers of paints, and then fixed it on clothes with pins.