McDonald’s Corp. (Oak Brook, Ill.) has reported an 8 percent revenues increase for its second quarter ended June 30, 2005. Operating income increased 5 percent.
“We delivered solid operating results for the second quarter driven by positive global comparable sales and the continued strength of our U.S. business,” said ceo Jim Skinner. “U.S. revenues increased 7 percent for the quarter, driven by multiple complimentary initiatives that delivered compelling value, menu variety and added convenience to our customers.
“In Europe, although we continue to manage challenges in a few of our key markets, our ongoing emphasis on striking the right balance between branded everyday affordability, premium product selections and core menu offerings generated increased customer visits for the quarter.
“In our Asia/Pacific/Middle East/Africa segment, Australia’s strong quarterly results were partly offset by weak performance in China and Japan. To broaden our success across the segment, we continue to develop our value and new product initiatives in several markets, including Japan and China.”