Denver-based Quiznos has entered into a master franchise agreement with Brazil Best Food Inc. (BBF) to open the first Quiznos locations in Brazil.
Plans call for the development of 200 Quiznos restaurants in the North, Northeast and Midwest of Brazil over the life of the agreement. Seven Quiznos locations are planned for 2011, with the first set to open this fall. The store menus will feature items unique to the Brazilian market.
“Quiznos enjoys an excellent reputation worldwide, and this has led to the tremendous success of our international expansion,” says Lee Vala, chief international development officer for Quiznos. “We are pleased to attract top development talent in each country we’ve entered, and this extends to our partnership with BBF in Brazil. BBF brings a wealth of experience and understanding of the food business, and we look forward to making Brazil a significant growth area for Quiznos.”
BBF has been involved in fine dining and retail and have been major franchisees of several different concepts in Brazil.
The quick service restaurant chain aims to grow its international footprint to more than 40 countries and territories, with target markets in Central and South America, Europe, the Middle East, and Southeast Asia.