In 2005, Shreve, Crump & Low moved into a new location in Boston's historic Back Bay. So Lucy-Ann Bouwman, the jeweler's visual display director, took the opportunity to honor another Boston legend — the hometown rock band Aerosmith.
Each of the window displays was themed or named after an Aerosmith song or album. For the hit song “Angel,” cherubs were perched atop Plexiglas Aerosmith albums that were illuminated by Color Kinetics' (Boston) LED lighting in a rainbow of colors. “On the Road Again” depicted a scene out of a tour bus with jewelry strewn along the dashboard.
Client: Shreve, Crump & Low, Boston
Lucy-Ann Bouwman, visual display director
Jonathan Ro-Schofield, Christina Zwart, Marleen Bos, John Dowd, Rob Thomas, Carolyn Hurley, Chris Akelian
Design: Sightgeist Design, Boston
Lighting: Color Kinetics, Boston
Lighting Services Inc, Stony Point, N.Y.