Limited Too, retail division of Too Inc. (Columbus, Ohio) has won a preliminary court order blocking TJX Cos. (Framingham, Mass.) from selling 31 styles of Too apparel that it claims were either unauthorized or counterfeit.
Too Inc. had sued TJX earlier this year, claiming that the sale of the items harmed the company.
U.S. District Judge Edmund Sargus issued the order against TJX Cos., which operates more than 1200 T.J. Maxx and Marshalls apparel stores, after finding that TJX had obtained thousands of items produced without Too's authorization, possibly causing confusion among consumers. A spokesman for Too said the company will continue to pursue the case along with possible damages. “Clearly, the company has suffered,” he said.
Too Inc., the former division of The Limited Inc. (Columbus, Ohio), operates 486 Limited Too stores (aimed at 11-14-year-old girls) and 11 new mishmash stores (geared toward older teen girls).