The LEGO Star Wars model case has a built-in motion detector that will light the LED’s on the inside top of the case.The consumer can touch a special red button to activate the Darth Vader figure whose head turns, and his arm with the saber moves through two movement sets before stopping. Clear PETG covering protects the Darth Vader LEGO figure. The Toys "R" Us Mobile Cart graphic kit is part of a LEGO-branded, shopper-friendly Birthday Center. Metal panels with J-channels hold graphics which can be changed and updated for other themed promotions throughout the year. The Birthday Center kit also includes Birthday Party Planner tear off pads that shoppers can use to plan their own birthday parties using the suggested LEGO products. www.frankmayer.com.
LEGO merchandising pieces
Frank Mayer and Associates, Inc.
Posted October 7, 2010
