Headlines

Folgers Remains U.S. No 1 Coffee

Starbucks trails well behind

Published

11 years ago

September 3, 2013

steve kaufman

Data from Bloomberg News report that, despite all the trends toward coffee boutiques and organic blends, Folgers brand remains the highest-selling coffee in the U.S.

Folgers – produced by The J.M. Smucker Co. (Orrville, Ohio), the jelly company that also produces the Dunkin’ Donuts, Millstone, Café Pilon and Café Bustelo packaged brands – had an average 15.6 percent share of the U.S. market, by volume, from May to July 2013, according to Bloomberg. Maxwell House came in second with 10 percent, followed by the private labels and Green Mountain with 4.3 percent. Starbucks held only a 3.3 percent share.

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